Online sales drive business success to new heights

  • Livestreaming sales on the Tik tok platform. VNA Photo
    Livestreaming sales on the Tik tok platform. VNA Photo
  • A customer buys goods online. VNA Photo
    A customer buys goods online. VNA Photo
As the global economy accelerates, online sales have emerged as a crucial factor in the success of many businesses. A report by market research firm Statista highlights that Vietnam’s e-commerce market is currently dominated by major platforms such as Shopee, TikTok Shop, Lazada, and Tiki. Shopee leads with a commanding 67.9% market share, followed by TikTok Shop 23.2%, Lazada 7.6%, and Tiki just 1.3%. VNA Photo

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