Tourism posts strong New Year performance, serving 3.5 million visitors

Vietnam’s tourism sector recorded strong momentum during the New Year 2026 holiday from January 1–4, welcoming an estimated 3.5 million visitors nationwide, according to the Vietnam National Authority of Tourism (VNAT). Average room occupancy at tourist accommodation facilities reached about 51% nationwide, while several key destinations reported higher rates of around 65%. Seen as an important run-up to the peak tourism season in early 2026, the New Year holiday results underscore the positive impact of visa facilitation and promotion efforts, helping lay the groundwork for the 2026 targets of welcoming 25 million international arrivals and serving 150 million domestic tourists. VNA Photo

Tourism posts strong New Year performance, serving 3.5 million visitors

Vietnam’s tourism sector recorded strong momentum during the New Year 2026 holiday from January 1–4, welcoming an estimated 3.5 million visitors nationwide, according to the Vietnam National Authority of Tourism (VNAT). Average room occupancy at tourist accommodation facilities reached about 51% nationwide, while several key destinations reported higher rates of around 65%. Seen as an important run-up to the peak tourism season in early 2026, the New Year holiday results underscore the positive impact of visa facilitation and promotion efforts, helping lay the groundwork for the 2026 targets of welcoming 25 million international arrivals and serving 150 million domestic tourists. VNA Photo

Tourism posts strong New Year performance, serving 3.5 million visitors

Vietnam’s tourism sector recorded strong momentum during the New Year 2026 holiday from January 1–4, welcoming an estimated 3.5 million visitors nationwide, according to the Vietnam National Authority of Tourism (VNAT). Average room occupancy at tourist accommodation facilities reached about 51% nationwide, while several key destinations reported higher rates of around 65%. Seen as an important run-up to the peak tourism season in early 2026, the New Year holiday results underscore the positive impact of visa facilitation and promotion efforts, helping lay the groundwork for the 2026 targets of welcoming 25 million international arrivals and serving 150 million domestic tourists. VNA Photo

Tourism posts strong New Year performance, serving 3.5 million visitors

Vietnam’s tourism sector recorded strong momentum during the New Year 2026 holiday from January 1–4, welcoming an estimated 3.5 million visitors nationwide, according to the Vietnam National Authority of Tourism (VNAT). Average room occupancy at tourist accommodation facilities reached about 51% nationwide, while several key destinations reported higher rates of around 65%. Seen as an important run-up to the peak tourism season in early 2026, the New Year holiday results underscore the positive impact of visa facilitation and promotion efforts, helping lay the groundwork for the 2026 targets of welcoming 25 million international arrivals and serving 150 million domestic tourists. VNA Photo

Tourism posts strong New Year performance, serving 3.5 million visitors

Vietnam’s tourism sector recorded strong momentum during the New Year 2026 holiday from January 1–4, welcoming an estimated 3.5 million visitors nationwide, according to the Vietnam National Authority of Tourism (VNAT). Average room occupancy at tourist accommodation facilities reached about 51% nationwide, while several key destinations reported higher rates of around 65%. Seen as an important run-up to the peak tourism season in early 2026, the New Year holiday results underscore the positive impact of visa facilitation and promotion efforts, helping lay the groundwork for the 2026 targets of welcoming 25 million international arrivals and serving 150 million domestic tourists. VNA Photo