To attract more international visitors, Việt Nam needs to expand tourism products such as MICE (meetings, incentives, conferences, and exhibitions) tourism, golf tourism, and green tourism. Localities should develop and select new, distinctive tours and tourism services tailored to specific markets.

The Việt Nam Film Institute and General Science Library of HCM City will screen a free film for children on November 9 at the library in downtown HCM City.

A new jazz project is breathing fresh life into the timeless songs of Trịnh Công Sơn, and setting the stage for a cross-cultural musical journey that spans generations and borders.

More than 600 composers and musicians from 38 music associations across the country will participate in the National Open Music Festival in HCM City from October 29 to November 2.

The event, which drew numerous female representatives from diplomatic missions, international organisations, Sri Lankan agencies, businesses, and the local Vietnamese community, honoured the role of women in society and served as a cultural diplomacy initiative to enhance mutual understanding between the two countries.​

Việt Nam's Nhân Duyên art troupe has enraptured audiences with their traditional Vietnamese music performance at the “In-Yeon Concert 2025” at the Ainuri Theatre in Hwaseong city, Gyeonggi province, South Korea.

Large-scale events like such as a MICE tour of nearly 1,000 Chinese visitors traveling by land, the Beihai–Ha Long cruise routes, and the charter flights between Shenzhen (China) and Vân Đồn (Việt Nam) have been a robust signal to the local tourism, which is striving to welcome 1.25 million international arrivals in Quarter 4 to complete its yearly target of 21.2 million visitors, including 4.09 mi

In the digital age, AI and 3D technology are redefining how sculptors create. From modeling and scaling to precise 3D printing, technology has become a powerful creative tool, enabling artists to save effort, materials, and experimentation time.

All proceeds from the concert would be sent to Việt Nam to support 120 children and 80 war veterans at the Vân Canh Friendship Village on the outskirts of Hà Nội, who are suffering from the toxic chemical sprayed during the war in Việt Nam.

This year, Hà Nội aims to attract 31 million visitors, including 7.5 million international tourists, which represents over 30 per cent of the national target of 25 million international visitors to Việt Nam. The anticipated revenue is VNĐ130 trillion.

Corn husk is not just a useless material. It can be used to create artworks and provide stable jobs for women in need. A workshop in Hà Nội produces flowers from corn husk and offers employment to hundreds of people nationwide.

The 2025 International Scientific Conference on Media Education in the Age of AI and Digital Transformation will be held on December 25 in Hà Nội.

With the theme “The Echo of the Central Highlands Gongs - Southeast Asia Convergence,” the programme will feature 12 art troupes from Gia Lai, Đắk Lắk, Lâm Đồng, several northern provinces as well as art troupes from Thailand, Laos and Malaysia.

The Việt Nam Institute of Culture, Arts, Sports and Tourism gathered feedback from representatives of local tourism authorities, experts, researchers and travel enterprises at a recent workshop on the project Tourism Development at UNESCO Global Geoparks in Việt Nam, aiming to turn potential into reality and boost tourism growth in these destinations and across the country.

‘Heartbeat of Heritage’, an international art residency organised by Asia Art Link and the Việt Nam Fine Arts Association, will be exhibited at the Đà Nẵng Museum of Fine Arts from October 27 to November 10, offering an inspiring and diverse viewing experience for the audience.

Kỳ Nam Inn movie by Leon Le has awarded Shooting Star Award at the 45th edition of the Hawai‘i International Film Festival (HIFF45). 

Bánh mì xíu mại, bánh tráng nướng, hot soy milk, artichoke tea, fresh salads, and bubbling beef hotpot — these are not just dishes, but the heartbeats of Đà Lạt’s misty mornings and chilly nights.

Hải Phòng is a region rich in cultural traditions, where music resonates alongside the rhythms of life. It is also home to various forms of folk music, including ca trù (ceremonial singing), chèo (Northern traditional opera), trống hội (festive drumming) and especially hát văn (folk ceremonial singing).

Việt Nam's tourism recovery in 2025 is the result of a well-structured strategy, not mere luck. From market expansion and product diversification to improved service quality, every part of the tourism value chain has been aligned for growth.